M.A.C. hello kitty collection - what's your take?

received the mailer in my email... the new M.A.C. hello kitty collection is now launched.

• hello kitty mild - for younger fans
• hello kitty wild - for their more "sophisticated" (aka mature) customers.
  

i like the main publicity picture for the mild range (i would pick up the postcard if they have it at the counter), but other than that, this M.A.C. hello kitty is just not my cup of tea.

what's your take?

earlier post here.