Saturday, December 13, 2008

hello.. erh.. hello kitty?

i don't mind hello kitty but i'm not a big fan of it either.
some hello kitty items look very cute (the pinks the pastels), but others run the risk of looking too kiddish. the small-ish accessories are ok, for example piggy banks, keychains, little pouches, or ornamental toys etc. but day-time clothes, regular bags or shoes with loud hello kitty prints are typically big "no-no"s for me. even the tokidoki-hello kitty collaboration didn't appeal to me (though i love tokidoki!) - i find it less sophisticated and not as original.

now there is another big hello kitty collaboration coming up - M.A.C. hello kitty collection. following M.A.C cosmetic's big success with its barbie loves M.A.C. collaboration in 2007, and fafi for M.A.C. team-up earlier this year, many would say this new iconic partnership with sanrio global wouldn't really come as a surprise. i personally find the barbie collection a lot sexier and more appealing than hello kitty (also more in line with the brand's image), but there is no denial in hello kitty's huge following and fan base, especially here in asia, which means potentially another big revenue-generator for the company. so, will you hop onto the bandwagon too?

i do like the fact that this hello kitty is black :)
the pink blush compact, and brush set looks promising too... hehe.

(photo credit: WWD via temptalia)

2 different lines will be offered: hello kitty color collection (for the funkier, younger crowd); and kitty kouture (pricier, targeting more mature customers). scheduled to launch in the USA on 10 february 2009, and internationally in march.

for more information, check out temptalia; more pictures here.

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